Did you know Pinterest is actually a powerful search engine? The average pinner goes to Pinterest to discover ideas, products, and resources from people like YOU! If you are a content creator or business owner, you should definitely start a Pinterest, aas there are several ways you can organically leverage the power of Pinterest:
DRIVE TRAFFIC – Pinterest is an insanely clickable platform! Link your blog or website so pinners can learn more about your content.
INSPIRE SALES – 89% of users visit Pinterest looking for purchase inspiration. Make sure your product or service shows up in their search!
CREATE BRAND AWARENESS – Share who you are and what you do to over 400 million monthly users.
If this sounds like something you want to do, here are 3 tools to help you start a Pinterest account (or elevate an existing Pinterest account).
This post contains affiliate links, meaning that if you choose to click through and make a purchase, I will receive a small commission at no cost to you. I may be otherwise compensated to create this content as well.
#1 – Tailwind
My favorite tool to help you start a Pinterest account is Tailwind. With Tailwind, you can schedule and even automate your pinning. They have also added the Tailwind Create feature, that allows you to create and schedule clickable Pinterest graphics within the app. Tailwind has been critical for my success on Pinterest, and allows me to stay active on Pinterest without investing hours and hours everyday pinning.
#2 – Canva
You can alo create clickable graphics to pin on Pinterest with Canva. They are offer tons of ready to use templates for creating pins, or you can design your own. Don’t forget to add a call to action and eye catching imagery to your pin graphics!
#3 – PINGROUPIE
Joining group boards on Pinterest is a great way to have your content seen and shared by like minded pinners. You can search for group boards to join on PINGROUPIE based on niches and keywords, and see stats on activity and following.
If you are dedicated to improving your Pinterest presence and want 1:1 help, I also offer consulting calls and management!
Want more social media and content creation tips? Check out these blog posts: